Understanding Crowdfunding on GiveCampus
Learn. Strategize. Execute.
Crowdfunding on GiveCampus gives your campaign the power of community, storytelling, and technology to drive philanthropy.
- Frictionless giving: Mobile-first pages, express checkout, digital payment methods such as Apple Pay/Google Pay, saved payment option for easy repeat donations.
- Campaign Advocates: Personal links, one-click sharing, live tracking of outreach.
- Matches & challenges: Build urgency with leaderboards and unlocks for programs, departments, or funds.
→ Read about , and donor initiated .
- Coverage across social media platforms. You/ your campaign advocates can share links through Instagram, X, Facebook, and LinkedIn, multiplying visibility through leaderboards and tracked referral links.
- Native to how donors engage today. Donors meet your campaign where they already are — on mobile, in their feeds, and in their peer networks.
💡 Crowdfunding has grown into a $20+ billion global movement. At 91ÁÔÆæ, it’s an opportunity to bring Spartans together!
Crowdfunding Team Structure
Successful crowdfunding campaigns are team-driven. Each role plays a vital part in
storytelling, outreach, and amplification.
1–2 Project Leaders
- Serve as primary contact with the Digital Philanthropy team
- Coordinate donor communications.
- Build an initial solicitation list (~50 contacts) for early outreach.
3–5 Project Champions
- Create short-form content (photos, 30–60 sec clips, testimonials)
- Manage donor segments (alumni, peers, family, etc.)
- Maintain personal solicitation lists (~25 contacts each)
- Add regular/ exciting updates to your original social media campaign post
(as many as possible!)
- Use personalized Advocate Links for tracked sharing
- Post campaign updates and challenges on social media
- Promote through creative outlets — student org pages, school newsletter, your blogs/ podcasts.
📈 Tip: Projects that recruit 20+ active Ambassadors raise 4–5x more than those without them.
Why It Works
- Campaigns are measurable, interactive, and community-powered.
- Real-time leaderboards help with engagement.
- gamify giving.
- Outreach, combined with smart payment options makes donation easy.
With peer-to-peer engagement strategy, you can build an active network of supporters and consistent donor base.